Ads on the local sites your customers already read.
TheAd Vantage is a self-serve ad network for local websites. Advertisers buy impressions by CPM. Publishers add one script tag and earn a share of every paid impression.
- 1
A local site adds one script tag
The publisher pastes a slot and a script tag into their page. That's the whole install.
- 2
You book the slot at the site's CPM
Pick the sites your customers read, upload a creative, and set how many impressions you want.
- 3
You pay for ads people actually saw
An impression counts once half the ad is on screen. The campaign stops when it reaches your target.
your-local-site.com
Advertisement300×250
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<script async src="https://www.thead-vantage.com/embed.js"></script>For advertisers
- Choose the sites. Browse the platforms on the network and see each one's CPM before you book.
- Set an impression target. Your campaign serves until it reaches the number you bought, then stops.
- Pay for viewed ads. Impressions count only when at least half of the ad is visible.
- Pause any time. Edit, pause or resume campaigns from your dashboard.
For publishers
- Set your own CPM. You list the price per 1,000 impressions for your site.
- Keep 70% by default. Your site earns 70% of the CPM on every payable impression.
- One script tag. No SDK or build step. React sites can use the component library instead.
- No empty boxes. When no campaign is booked, the slot shows a TheAd Vantage house ad, never billed.
Four standard sizes
Every slot on the network is one of these, so one creative works on every site that offers its size.
Medium rectangle
300×250
Leaderboard
728×90
Wide skyscraper
160×600
Banner
468×60